Whole Foods to Drop Chobani by 2014
The natural food retailer prefers to clear space for non-GMO yogurt brands.
Originally published by First We Feast
Stock up on Chobani‘s delicious single-serving containers of greek yogurt now, because Whole Foods has decided to stop carrying them.
The Wall Street Journal reports that the upscale grocer aims to clear the product from their shelves by 2014, making room for non-GMO products. Unfortunately for Chobani, Whole Foods has no plans to drop its competitor, Fage.
By 2018, Whole Foods will require all of its foods to carry GMO labeling for the safety of its consumers. According to the Whole Foods website, they currently carry about 250 non-GMO brands.
In a statement to The Huffington Post, a Chobani spokesperson said:
Though we have limited distribution within Whole Foods, they have been a wonderful and an important partner of ours over the years. As the number one Greek yogurt brand in America using only natural ingredients, we share an affinity with Whole Foods and its shoppers. We know our fans love buying our products in their stores and we hope to continue our partnership moving forward.
Whole Foods is one of the first major retailers taking steps to cut out GMOs completely. The problem at hand, however, is that we have no freakin’ idea if GMOs are actually dangerous or not. When California’s Prop 37 failed to pass several years ago, Scientific American ‘s Christie Wilcox wrote:
The simple fact is that there is no evidence that GMOs, as a blanket group, are dangerous. There’s a simple reason for this: not all GMOs are the same. Every plant created with genetic technology contains a different modification. More to the point, if the goal is to know more about what’s in your food, a generic GMO label won’t tell you.
Regardless, grassroots organizations demanding GMO labeling are springing up across the country. California has Label GMOs, while Just Label It! aims to reach a wider audience.
Would you base your product choice on GMOs? Let us know in the comments.
[via Huffington Post]
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