Election Day was one of the most tense moments in recent American history. And what do Americans do during times of great stress and emotional upheaval? We calm the nerves with huge amounts of booze and food.
Last week, a liquor delivery service called Drizly reported that it had seen a massive, 86 percent spike in sales on Election Day. But in addition to drown their sorrows in liquor, it’s now become clear that Americans have also been turning to comfort food as a respite from the current political landscape.
According to Market Watch, in the days following the contentious election results, delivery sales have continued to skyrocket, with customers all over the country staying inside and letting that soothing pizza and mac ‘n cheese come right to their doors.
On election night itself, food deliveries shot up to Super Bowl-level numbers. Looking at data from a wider range of online delivery services, Market Watch found that DoorDash—a company that delivers in cities like Atlanta, Nashville, and Minneapolis—saw a 79 percent increase in cupcake orders and a 46 percent increase in pizza orders. The premium food delivery service Caviar saw requests for tacos and taco bowls go up by more than 115 percent (perhaps, in part, due Donald Trump’s infamous taco bowl photo?).
Still, GrubHub—the tech company that owns Seamless, and recently found itself mired in controversy following an anti-Trump letter penned by its CEO—saw astronomical sales on November 8. According to Market Watch, GrubHub a 412 percent increase in tortilla chip sales, a 358 percent increase in barbecue chicken sales, 327 percent increase in coconut sticky rice sales, a 327 percent increase in dumpling sales in New York, compared to a normal Tuesday night.
"We generally see our users rally around the TV with friends or family for large cultural moments," a spokesperson for GrubHub told Market Watch.
Whether your celebrating the election of America's first reality TV president, or just trying to numb the pain with melted cheese, ordering more food is never really a bad idea.