Life ain’t nuthin’ but a horchata party, amirite?
And that’s why Snoop D.O. double G has collaborated with Arriba! to shill Arriba Horchata + Energy and Arriba Horchata + Coffee (a.k.a. turn up horchata). Que rico.
For those of you who have yet to discover horchata, it’s a very tasty, creamy Mexican beverage made with rice, cinnamon, and sugar.
Snoop’s roll “will be to consult with Arriba in creative marketing,” according to a press release.
Arriba launched early this year, and was sold exclusively at 7-Elevens across the country. Now, the horchata is available at such fine establishments as Walmart, Kroger, Costco, and Safeway.
This partnership comes just a few months after Snoop announced he was a major shareholder of Cuca Fresca Cachaca, as well as its ambassador.
Looks like Snoop’s got the beverage game on lock.