CNBC reports that McDonald’s is not rolling the McRib out nationally this year, and is only offering it in limited release.
If you’re thinking this sounds familiar, it should. McDonald’s did the same thing last year, which prompted some fans to create the McRib Locator to help their fellow McRib hunters stalk the sandwich.
McDonald’s spokesperson Lisa McComb told CNBC in an email,
Prior to the announcement, Twitter McRib anticipation was high
WHEN THE MCRIB COMES BACK TO MCDONALDS https://t.co/8XrJAhH7nF
— Shenron (@YahBoyShenron) October 16, 2014
Big shakeups with US men’s soccer team. 100% of Americans more concerned about when the McRib will return. @absrdNEWS
— Harrison Lee (@HarrisonCLee) October 17, 2014
After the news broke, Twitter was sad
Oh dear GOD no! Not the McRib! NOT THE MCRIB!: http://t.co/ejTIydC4ap
— Moe Lane (@moelane) October 17, 2014
McRib? Seriously? U.S. Feels! I can’t wait to eat you again. Nomnom!
— ellice es (@crueltears) October 17, 2014
As we write this, the McRib Sandwich Twitter has not yet posted a comment.
Meanwhile, CNBC also reports that you can apparently get McRibs year-round in Germany. If you’re a fan, it may be time to scrounge your couch cushions for plane fare money. You could also try making your own, which will probably cost less than airfare.