Did you love Chupa Chups as a kid? We sure did.

After learning that world-famous surrealist artist Salvador Dalí designed the Chupa Chups logo, we love the lollipops even more. BBC writes,

“In 1969 Dali was approached by Spanish confectioners Chupa Chups to design a new logo, and the result became as instantly recognisable as his melting clocks. Dali incorporated the Chupa Chups name into a brightly coloured daisy shape. Always keenly aware of branding, Dali suggested that the logo be placed on top of the lolly instead of the side so that it could always be seen intact.

Eye-catching, bold and deceptively simple, the logo has barely changed since Dali created it.”

It seems that Dalí made several contributions to the food world. The surrealist artist wrote a gorgeously illustrated and eccentric cookbook titled “Les Diners de Gala,” which features 136 off-kilter recipes in 12 categories including “Sodomized Entrees” and “Nocturnal Cravings.”


Photo: Mr. Peacock

[via Mental Floss]

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