Food52 Debuts New E-Commerce Shop, Provisions

For all your kitchen and home needs, and the goods you've always wanted in your cooking life.

Photo: Food52

Photo: Food52

Recipe and cooking website Food52, helmed by former New York Times food editor Amanda Hesser and Merrill Stubbs, just launched an online shop named Provisions. The e-commerce site brilliantly pairs curated, themed product collections with related recipes. So when you’re browsing through the “Must & Lust: Cocktail Shakers” product collection, you will be presented with not only Japanese Yarai Glass Cobbler Cocktail Shakers, but also fantastic cocktail recipes, a how-to on crushing ice, gorgeous glass tumblers to serve your drinks in, and trident bar spoons. Along with kitchenware, the online shop sells gourmet food products to fill your pantry with, like Thomas Keller-approved Cup4Cup Gluten Free Flour, spice mixes, and fresh fruit. To help you find the products that are totally awesome, Food52 has selected a group of tastemakers to pin goods on Pinterest based on the site’s collection themes. There’s no time like the present to make your kitchen dreams come true—so start shopping!

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