Does Beer Flavored Ice Cream Promote Underage Drinking?



Brazilian brewery Ambev has created a beer-flavored ice cream that has been stirring up some controversy. Advertisements show the ice cream, which bears the label of Skol beer, accompanied by the text “Shall we go to the bar to have an ice cream?” Critics are claiming that the ad is suggestive and encourages children to drink.
Although the ice cream has no alcohol content, customers must be at least 18 years old by law to purchase it, since the icy treat is distributed by a beer brand. We can only imagine if this stuff was being sold in America, the ad would no doubt be under fire for encouraging children to eat ice cream, too.

[via Fox News]

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