Now for some very important intel: Today, July 29, is AYCE (All-You-Can-Eat) wings day at Hooters.

What does this mean? In honor of National Chicken Wing Day, Hooters has issued a challenge to chicken wing fiends across the nation to collectively eat 2,000,000 wings in one day. This means that Hooters is offering a $12.99 all-you-can-eat wing deal today at participating locations throughout the country.

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Andrew Pudduck, VP of marketing at Hooters (best job ever) told RestaurantNews.com,

[pullquote]“On the heels of naming Joey Chestnut as the Hooters World Wing Eating Champion, we want to see what the rest of America is made of on our favorite holiday, National Chicken Wing Day. The all-you-can-eat deal is a wing lover’s dream come true. Bring your appetite to Hooters tomorrow [today] and show us you’re a champ, not a chicken!”[/pullquote]

Patrons accepting the challenge get novelty wing-tally stickers, which are far better than the gold stars you got in kindergarten.

Hooters has recruited former pro NFL coach Jon Gruden to help get the nation and now three-time Hooters World Wing Eating Champion Joey “Jaws” Chestnut fired up and ready for the big day. Watch the two champs in the below Hooters-produced video.

[via RestaurantNews.com, Hooters]

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