In one of the more no-duh trend pieces outside of the Styles section, the New York Times‘s latest dispatch on those darn millennials has to do with their eating habits. For example: Because we no longer live in the 1950s, we no longer consider spaghetti and meatballs cutting-edge cuisine. And to keep up, companies are giving us products like the Bacon Habanero Ranch Quarter Pounder (McDonald’s) and coconut milk-based soup (Campbell’s).
Food executives are attributing the newfound popularity of brands like Mexican soda Jarritos to both America’s increasing non-whiteness and younger Americans’ increasing familiarity with non-Wonder Bread foods. The whole thing reads like a hyper-compressed version of The United States of Arugula, but here, enjoy one executive’s supremely awkward attempt to say that people like new things that taste good:
The article also includes Cheesy Garlic Bread Ruffles in the category of Vaguely Ethnic Snack Foods, which slightly undermines its point. But basically: different foods become popular over time. Who’d’ve thought?
[via NY Times]