Watch the Clever New Ad for Newcastle Bombshell Blonde Ale (Video)


“As pale as an Englishman in the midst of summer.” Well played, Newcastle—that farmer’s tan is off the chain.

Of course, everyone knows Newcastle for its “Newkie Brown,” a classic of northeast England. Bbut with Heineken at the helm of the storied brand, it continues to look for ways to gain a foothold in the U.S. market. So far, seasonal releases have been a way to diversify the appeal, and Bombshell is Newcastle’s summer offering—a 4.4%-ABV English-style blonde ale.

[via Youtube]

  • B.J.

    typo: “Bbut with Heinek”

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