Marsala has been named the official “color” of the year by the biggest experts in the field, Pantone.

Only thing is, Marsala is a fortified wine produced in the Marsala region in Sicily—not a color.

Seriously, Pantone execs, Marsala is a wine that received Denominazione di Origine Controllata (DOC) status in 1969. It’s not a shade of tie or table cloth.

The wine is known throughout America as one of the main ingredients in veal Marsala, which is sometimes served with things like fettuccini at Italian-American restaurants throughout the country.

Despite the fact that Marsala is a wine and not a shade with which to paint your walls, Leatrice Eiseman, executive director of pantone color institute describes it as such, 

“Marsala is a subtly seductive shade, one that draws us in to its embracing warmth. it is a natural fit for the kitchen and dining room—making it ideal for tabletop, small appliances and linens throughout the home.”

If you’d like to visualize that #MarsalaLife, this Pantone photo shoot really demonstrates it.

shoot

WTF, Leatrice. Let’s see what Twitter has to say about this “color” of the year pick.